Escape from the stereotypes of viticulture and meet the encounter between the land and its stories.
Spain is a land of wine.
For centuries, generation after generation have dedicated themselves to cultivating the land and producing extraordinary wines, distinguished by their diversity. Diversity of climates, terroirs, influences and grape varieties that result in a versatile and unique wine offer.
Despite this, Spanish wine remains unknown to many.A brand with these values should position itself a ambassadors of our land.
Wine Catalog Strategy:
A Land of Wine
A journey through the Spanish winemaking tradition that will take us through the most prestigious DOs and wineries should be proposed. Many different perspectives on Spanish wine from the point of view of our wineries.
Wine Collection Strategy:
Create new selection criteria for the history and values of the wine. An editorial with the function of selecting the best Spanish premium wine from the most prestigious DOs and presenting it in a detailed catalog and in special collections that reveal new perspectives.
Wines arising from the talent of wine artisans, from the most artisanal and meticulous approach: manual viticulture. Grapes harvested and selected by hand.
A collection with wines that have been made with the most innovative and pioneering techniques in the industry.
There is something wonderful about overcoming adversity. This is our selection of wines that have emerged from the most complicated climates and soils to become authentic wonders.
Summary: From the earth, for Earth. The new wine experience philosophy needs leads wine lovers to act in an ethical and committed manner in everything we do. Move practice precision viticulture that leads us to continuously measure the evolution of the vineyards and soils of our wineries to adapt to new goals of quality, purity and respect for the environment.